All Stories
Athletes*
Cindy Ngamba
Boxing dynamo Cindy Ngamba isn't just throwing punches for medals. As a proud member of the refugee community, she relentlessly pursues dreams. Not just for herself, but for all those she represents.
Athletes*
Bebe Vio
Bebe Vio knows no bounds. She redefined victory to become the world's top wheelchair fencer. Now, the Italian athlete is a catalyst for change.
Athletes*
India Sardjoe
2022 was the year B-Girl India redefined breaking forever. In just 6 months, B-Girl India changed the game, winning the Dutch, European, and world championships at just 15 years old. And that was...
Athletes*
Carlos Alcaraz
Carlos Alcaraz goes all in for every point, playing to win always with relentless creativity and pure positivity.
Athletes*
Jakob Ingebrigtsen
Jakob Ingebrigtsen is a different breed. With remarkable achievements from a young age, he's become a prominent figure in the world of athletics.
Athletes*
Victor Wembanyama
He’s the new global basketball sensation straight from another planet. Explore the universe of Victor Wembanyama.
Nike Athlete
Jakob Ingebrigtsen
Jakob Ingebrigtsen is a different breed. With remarkable achievements from a young age, he's become a prominent figure in the world of athletics.
Athletes*
Carlos Alcaraz
Carlos Alcaraz goes all in for every point, playing to win always with relentless creativity and pure positivity.
Athletes*
India Sardjoe
2022 was the year B-Girl India redefined breaking forever. In just 6 months, B-Girl India changed the game, winning the Dutch, European, and world championships at just 15 years old. And that was...
Nike Athlete
Marcus Rashford
Meet Nike athlete Marcus Rashford—a football player dedicated to changing the game. Explore his iconic footwear and latest stories.
Coaching
Trained Podcast: Find Authenticity with Fabian Domenech
Nike yoga teacher Fabian Domenech has taught all over the world. Hear what he's learnt about himself and his practice along the way.
Coaching
Trained Podcast: Build Atomic Habits With James Clear
Your habits become your identity. Build the ones you want and break the ones you don't with advice from best-selling author James Clear.
Department of Nike Archives
Never Done Skateboarding
Rewind to 2002 and get a glimpse of Nike SB's journey from skateboarding outsider to cultural staple.
Coaching
Trained Podcast: Reinvent Yourself with Maria Wada
Maria Wada doesn't just move for performance. The Nike yoga teacher tells us how to ditch perfection and focus on feeling.
Culture
The Look of Nike F.C.: Nicole
Nicole's creative streak always shines through—from the grassroots football team she's spearheaded, to her bold, brash art practice and personal style.
Coaching
Trained Podcast: Rethink Body Image With Sabrina Strings
The perfect body doesn't exist. Sociologist Sabrina Strings walks us through the complexity of society's impossible ideal.
All Stories
Athletes*
Cindy Ngamba
Boxing dynamo Cindy Ngamba isn't just throwing punches for medals. As a proud member of the refugee community, she relentlessly pursues dreams. Not just for herself, but for all those she represents.
Athletes*
Bebe Vio
Bebe Vio knows no bounds. She redefined victory to become the world's top wheelchair fencer. Now, the Italian athlete is a catalyst for change.
Athletes*
India Sardjoe
2022 was the year B-Girl India redefined breaking forever. In just 6 months, B-Girl India changed the game, winning the Dutch, European, and world championships at just 15 years old. And that was...
Athletes*
Carlos Alcaraz
Carlos Alcaraz goes all in for every point, playing to win always with relentless creativity and pure positivity.
Athletes*
Jakob Ingebrigtsen
Jakob Ingebrigtsen is a different breed. With remarkable achievements from a young age, he's become a prominent figure in the world of athletics.
Athletes*
Victor Wembanyama
He’s the new global basketball sensation straight from another planet. Explore the universe of Victor Wembanyama.
Nike Athlete
Jakob Ingebrigtsen
Jakob Ingebrigtsen is a different breed. With remarkable achievements from a young age, he's become a prominent figure in the world of athletics.
Athletes*
Carlos Alcaraz
Carlos Alcaraz goes all in for every point, playing to win always with relentless creativity and pure positivity.
Athletes*
India Sardjoe
2022 was the year B-Girl India redefined breaking forever. In just 6 months, B-Girl India changed the game, winning the Dutch, European, and world championships at just 15 years old. And that was...
Nike Athlete
Marcus Rashford
Meet Nike athlete Marcus Rashford—a football player dedicated to changing the game. Explore his iconic footwear and latest stories.
Coaching
Trained Podcast: Find Authenticity with Fabian Domenech
Nike yoga teacher Fabian Domenech has taught all over the world. Hear what he's learnt about himself and his practice along the way.
Coaching
Trained Podcast: Build Atomic Habits With James Clear
Your habits become your identity. Build the ones you want and break the ones you don't with advice from best-selling author James Clear.
Department of Nike Archives
Never Done Skateboarding
Rewind to 2002 and get a glimpse of Nike SB's journey from skateboarding outsider to cultural staple.
Coaching
Trained Podcast: Reinvent Yourself with Maria Wada
Maria Wada doesn't just move for performance. The Nike yoga teacher tells us how to ditch perfection and focus on feeling.
Culture
The Look of Nike F.C.: Nicole
Nicole's creative streak always shines through—from the grassroots football team she's spearheaded, to her bold, brash art practice and personal style.
Coaching
Trained Podcast: Rethink Body Image With Sabrina Strings
The perfect body doesn't exist. Sociologist Sabrina Strings walks us through the complexity of society's impossible ideal.