Behind The Icon
A strong sense of identity and respect for artistic tradition are celebrated in the new Naija collection. Nigeria’s unique craftsmanship and complex visual language underpins the country’s culture, and acts as the inspiration behind the design of each piece of the collection—from home and away jerseys to ponchos and button-down tops.
“I feel like there is an authentic, uncompromising Nigerian identity that is now being sewn into culture and shown to us. It’s honestly inspiring to see.”
Abolaji
Student & Writer
Craft & Culture
Each part of the collection draws inspiration from a different area of Nigerian craft and design. The home jersey is influenced by traditional agbada robes and is highly symbolic, nodding to nobility, family, and destiny. On the away kit, Onaism—an essential artistic movement—is represented in the eagle feather trim details. And Ankara fabrics, known for their all-over prints, drove the designs of the collection’s apparel pieces.
“The collection is fun, vibrant, and screams Nigeria. The use of varying patterns really captures the essence of Nigerian culture.”
Aminah
Student & Artist