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Jess Lawrence / Latoya Okuneye

Meet Londoner Jess Lawrence. Better known as JessyLaw, the multi-talented content creator, writer, model and sneaker enthusiast is on a mission to centre black women in fashion, starting with streetwear. ‘My work touches on inclusivity in the sneaker industry, focusing on the intersectionality of race and gender within the community'. Photographed in her hometown by Latoya Okuneye, Lawrence shows how the women’s Air Jordan 4 ‘Shimmer’ brings flavour to any fit.

Hera Pradel / Lane Brown

Raised in a Caribbean household, uplifting her neighbourhood community is second nature to the Parisian influencer, model and sneaker-obsessive Hera Pradel. ‘I find inspiration from my environment, my own experiences and my community to create my art'. Hera is photographed by Lane Brown in Paris and is wearing the women’s Air Jordan 4 Shimmer.

Women's Air Jordan 4 Shimmer

Made from high-quality aniline leather, the women’s Air Jordan 4 Shimmer develop a beautiful patina over time, adding a unique dark rich tone to the soft nude colour. The upper is a mix of ultra-soft burnished vert leather with a warm buffed nubuck collar and eyestay. Suede overlays and back tab, and a metallic silver Jumpman logo detail on the tongue, finish the summer-ready edition for style seekers.

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