Apparel Collection

Nike x Kim Jones

Kim Jones has been fixated on Nike Air since his early days growing up in London. The line's commitment to audacious innovation—anchored by groundbreaking cushioning—played a vital role in forming Kim's own divergent design ethos.

To celebrate that inspiration, Kim has teamed up with Nike to craft a capsule of apparel that pays homage to the time-tested technology in its purest form. Featuring bold, re-imagined wordmarks and a mix of neutral and neon colours, the collection includes both essentials and pieces that push the boundaries of convention. Scroll down to explore each piece in detail.