Two of the most recognized sneaker silhouettes in history, the Air Force 1 and the Air Jordan 1, have long transcended their intended court purpose. Now, a discrete group of 14 internal Nike designers have rethought these silhouettes for the first time, creating the 1s Reimagined. The focus of their work, establishing five new articulations of both icons, emerged as five personas: Explorer, Lover, Sage, Rebel and Jester.
