It has been 25 years since Tinker Hatfield’s “Big Window” came to life. Introduced as the 1991 Air Max BW, it represented a new era of Max for runners worldwide. The Air Max BW now returns to celebrate its historic anniversary, complete with "Big Window" Air Max cushioning and the Persian Violet color scheme that started it all.
AIR MAX BW
HERITAGE
Remember the revolution. 1987 saw the birth of the Air Max lineage, showcasing visible Air for the first time. What began as an experiment in cushioning soon evolved into an icon on the track – and the streets. Over the years, it’s been reimagined and retooled, but the heritage always remains.
