story

"My name is Heather Jones, also known as Henny. I'm from Lexington, Kentucky."

"The Air Bakin, it's important to me. I just love the contrast of colors from the red to the yellow to the black. The fact that it's a basketball shoe too and still has a fashion element to it, we didn't see that often with basketball shoes in the 90s, so that's why it stood out to me."

"My jewelry and my nail art is just as important as the sneaker I'm going to be wearing that day. I was already super into nail art in general, so I started getting inspired from pieces on sneakers. So this shoe for instance, the De La Soul SB, I took the crocodile print right here, I did these areas of the De La Soul album art, just taking elements of the shoe and bringing them to life on nails."

"Within probably the last 2-3 years, I've seen a lot more opportunities and a lot more light being shined on women in this industry, but I wish there were more positions that catered to women."

"And lets say as a customer, I am a size 4.5, which is equivalent to a size 6 in women's. With the resell community growing the way it is, they charge just crazy prices for smaller sizes. So here at SNS, my main mission is making sure that women exclusives are getting in the hands of women."

Icons of LA

Heather 'Henny' Jones