story

I am Joris, a 27-year-old creative and barber from Paris. For my first outfit I just chose a minimal everyday fit so the focus is on the footwear. My style is a mix of my cultures, always repping my heritage while incorporating streetwear and mixing it with fashion labels.

I worked two years as an athlete at a Nike store and I used to buy an AF1 every month just to feel fresh. For me this AF1 ‘SNKRS Day’ is like a white T-shirt, something you have to wear straight out of the box, always clean, always new.

I am Into, a 23-year-old woman from Paris. I work as an athlete at House of Innovation, and I am also a hostess at the Stade de France. 
Into wears the SNKRS Day Tee.

Most of the year, my style is pretty tomboyish, wearing a lot of cargos pants. In summer my style shifts as I add more of a feminine touch to my fits. During my travels I wear dresses and skirts as I’m greatly influenced by my location and the weather. Into wears the SNKRS Day Tee.

I’m Souhayb, a 20-year-oldParisian Bike Lifer and founder of RaizeYourBike, an up-and-coming collective. 
Souhayb wears the AF1 ‘SNKRS Day’ and SNRS Day Tee.

When I’m on my bike, it’s all about comfort —but riding with style and rocking sneakers that stand out is also important to me.
Souhayb wears the AF1 ‘SNKRS Day

I chose to wear a brown leather pants alongside the white crew neck from the SNKRS Day collection. The matching tones, aesthetics and fabrics give me the comfort and the visual flow I aim for.
Into wears the SNKRS Day Sweatshirt.

SNKRS Style

SNKRS Day Collection