Nike Forward: A Little Care Goes a Long Way

If you’ve got your hands on a product made with Nike Forward, you already know how special it is. It’s soft, lightweight, and drapes incredibly uniquely—plus, Nike Forward material reduces the carbon footprint by an average of 75% (due to use of recycled materials, lower process energy use, and lower material density) when used instead of our traditional fleece material to make an apparel product.

The carbon footprint of Nike Forward material is based on a cradle-to-gate assessment reviewed by PRé Sustainability B.V. Trims and other minor components are excluded from the results.

Your Nike Forward is built to handle the stresses of everyday wear with ease, but its specialized construction means that it appreciates some regular rest and relaxation. To keep Nike Forward looking fresh for years to come, it’s essential to keep a few simple product care concepts in mind. If you take care of it, it’ll take care of you, too.

• Wash your Nike Forward garments in cold water. This is key to preserving the material’s structure and preventing shrinkage.
• Lay your Nike Forward garments flat to dry. Skipping the dryer and laying your pieces flat is important to help retain shape and structure.
• Take care of any pilling on the material using an electric fabric shaver. Pilling is a result of Nike Forward’s unique construction, and it’s a natural part of the material’s life cycle.

Following these product care guidelines will help your Nike Forward pieces keep their staple status in your wardrobe. Plus, taking care of your clothes and using less energy in the laundering process is a plus for the planet. It’s a win-win-win.

Nike’s Move to Zero initiative is our journey towards zero carbon and zero waste to help protect the future of sport. The inaugural Nike Forward collection helps us get there as it is made with less carbon output when compared to our traditional knit fleece.

It’s a big deal that will only get bigger.